Formation

SOLD OUT • Whorkshop • Personal Branding

Du 08.02.24 / 9:30am au 08.02.24 / 5:30pm

Le Labo de La Belle

€30

Whorkshop

From theory to practice: a fun approach to discovering social media marketing and implementing tools to get up and running quickly on your artistic project.
Objectives :

Develop your "social media culture": understand the DNA, codes, functioning and uses of social platforms.
Professionalize your use of social media to increase your visibility: posture, profile optimization, social voice, best practices...
Build and activate a content strategy to enhance your professional identity and stand out from the crowd. Find inspiration and ideas for regularly updating your accounts.
Communicate effectively with your communities: understand the operational techniques of community management.



Training on Thursday 08.02.24 from 9:30 am to 5:30 pm (30-minute lunch break)
Open to all
Limited places
At Labo de La Belle: 51 Boulevard Gambetta, Grenoble

The workshop

You're ready to get out of your rehearsal space and want to make contact with programmers to set up a tour? This training course will enable you to approach your touring objectives with method and to‛be in a position to present your contacts with proposals adapted to their realities.

Topics covered : Diagnosis of the project before canvassing - The different stages and tools for organizing your canvassing - How to negotiate and sell a project - Contractualization (assignment, commitment) and legal aspects - Eventually knowing how to interest and collaborate with a tour operator.

  • Training on Thursday14.12 from 6.30 pm to 11 pm (30-minute lunch break)
  • Open to all
  • Limited places
  • At Labo de La Belle: 51 Boulevard Gambetta, Grenoble

Speaker

Laure Decailly

A specialist in social networks, Laure has 15 years' experience in digital communications. After working in the music industry (as co-artistic director of the 2019 Solidays festival, artist manager, founder and CEO of mytourmanager.com, talent scout for SFR Jeunes Talents...), Laure joined major Parisian agencies (advertising and PR) where she specialized in social media marketing. A Grenoble native by adoption, she is now an independent consultant and trainer.

Intervenante

Lyne Robert (FDMA)

Lyne Robert is booker and manager of the folk project Tiny Shuttle. After a spell with Jaspir PROD, she is currently working with Vibrations sur le Fil and Goneprod on tour set-up and follow-up. She has also provided promotional support for the EP and album releases of Nadejda, Holy Bones and The Chainsaw Blues Cowboys.